The positioning.
The campaign went beyond rooms and finishes. Its creative direction helped prospective buyers imagine how the setting and spaces could support their own lives.
SIESTA KEY · SELLER CASE STUDY
Help them picture the life.
Not just the home.
$14.995MFULL ASKING PRICE
4 daysTO SELL
For this Siesta Key property, a lifestyle film with actors brought the experience of living there into focus. The home sold in four days at its full asking price.
This account describes a previously sold property and the campaign Mark created. It is not an available listing or a forecast for another sale.
The creative execution.
Actors demonstrated the lifestyle in a produced film. The property remained the setting, while human activity gave its spaces context. Watch the campaign to see the approach.
The result in context.
The reported result was a sale at $14.995 million in four days. Pricing, property characteristics and market conditions also influence outcomes. A single transaction cannot establish what a different home will achieve.
What this means for your home.
We identify the experience your property offers, decide how to demonstrate it and plan a proactive campaign with targeted media in relevant local and feeder markets. Your strategy starts with your home and goals.
Explore your selling plan ↗YOUR LIFE. YOUR TERMS.
What should the right buyer understand about your home?
Tell me what you want more of, what you want less of, and what needs to be different this time.
Private home strategy consultation ↗941.444.0436